The 125th China Import and Export Fair (abbreviated as “Canton Fair”) is being held in Guangzhou. Quite a few domestic exhibitors said that Chinese enterprises have strengthened “brand export” and won the initial success of self-owned brands through the fair.
“Through the platform of Canton Fair, we have established relationships with buyers in Southeast Asia, the Middle East, etc. Product quality is primary for Asxxoon Flooring to go overseas,” said by Mr. Zhao, General Manager of International Trade Department of Asxxoon Flooring Co.
As operating costs in China rise rapidly, the profits of OEM plummeted. This is why many Chinese companies are determined to polish their self-owned brands.
“I hope that our peers in the industry can develop in groups and establish the image of Chinese flooring brands in the international area. It is very important for Chinese enterprises to develop in groups with joint efforts,” said Mr Zhao.